Enrique Iglesias – Loco feat Romeo Santos & Starring Roselyn Sanchez & Danny Trejo

Once again DOP’d by the amazing Ketil Dietrichson and shot on Red Epic with a 40mm Kowa anamorphic lens, this one shot video starring Roselyn Sanchez and Danny Trejo has got to be one of my favourite videos. I’m very aware that to the average viewer that they may feel that nothing really happens, but for me I wanted to make something more delicate than the normal music video and also allow the viewer time to think about the subtleties of the piece and to have the space to really take in all of the lyrics.

A lot of people have asked me what story I was tell by making this video, but I refuse to answer that question, as for me I wanted viewer to make up their own mind.

Once we had choreographed the move we got the take we wanted on the third attempt, which was lucky as some people had to catch early flights. A massive thank you to Roselyn and Danny who kindly gave their time to be in this, especially as both of them were so busy.

Universal Music Latin Entertainment Director, Editor, Producer www.universalmusica.com